Portland Japanese Garden (general)

BRIEF General marketing materials and membership items created for the Portland Japanese Garden. MY PART I created consistency of the brand look across their media by designing the membership print pieces, social media assets, email campaigns, and the online gift store. I had guidance from a senior art director, who was simultaneously designing the Garden’s website. TARGET MARKET - Local Portlanders. - Tourists. - Nature, culture, and art lovers. - Educators. BRAND CULTURE - Beauty in nature. - Serenity within the city. - Refined and modern.

Membership card for annual pass holders